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4 Strategies for Optimising Your Rebate Management Solution

Rebates are used to drive sales, essentially providing customers with incentives that encourage them purchase more. In the B2B world, they present a fantastic opportunity to drive loyalty, brand affinity and help to build longstanding relationships between buyers and suppliers.

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hand-inkpen-rebate-management-optimised-strategy

4 Strategies for Optimising Your Rebate Management Solution

Rebates are used to drive sales, essentially providing customers with incentives that encourage them purchase more. In the B2B world, they present a fantastic opportunity to drive loyalty, brand affinity and help to build longstanding relationships between buyers and suppliers.

READ MORE >
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5 Ways to Improve Your Rebate Management System

It no doubt goes without saying, but if you could find a better way to track and manage your B2B rebate programmes, you’d improve both efficiency and your profit margins. What is perhaps less clear is how to do it.

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Best Practices for B2B Rebate Management

Rebates are one of the most valuable and useful B2B pricing tactics as they ensure that incentives and discount claims are based on actual – rather than “promised” – volumes of purchases.

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Make Your Rebate Management Simple

When thinking about sales incentives, most people will cast their mind towards consumer retail scenarios – two-for-one offers, Black Friday discounts, free movie tickets with every purchase – rather than special B2B pricing arrangements. However, the fundamental purpose of sales incentives remains the same no matter the context – to influence people to take a desired action.

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